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B.A. in Communication Studies – Strategic Communication

Online or On-Campus Degree

The Bachelor of Arts in Communication Studies with a concentration in Strategic Communication is an online or on-campus degree that will prepare you to craft compelling messages for advertising, public relations, journalism or corporate communications. In the context of Christ-centered excellence, you will learn to develop strategic campaigns and package information in ways that attract attention and make a positive, lasting impact on culture.

  • Design comprehensive campaigns focused on audience assessment, building trust, and ensuring messages connect with intended audiences.
  • Develop critical and analytical skills to evaluate the cultural, social, economic and creative effects of digital/strategic communication.
  • Examine best practices for researching, writing, editing and packaging news, information and entertainment.

Career Opportunities:

  • Social Media Strategy & Content Production
  • Copywriting
  • Digital Media Production
  • Marketing & Sales

Fill out the form on this page to learn more about how Regent University can help you achieve your goals.

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