B.S. in Marketing
ONLINE OR ON-CAMPUS
The Bachelor of Science in Marketing, offered online and on campus, will open your business career path in creativity and problem solving. You will build your knowledge in advertising and promotions, consumer behavior, market research and social media marketing. Ready to earn a top marketing and business degree in Virginia or beyond? Regent’s bachelor’s degree in marketing will prepare you. Coursework in the marketing major is taught from a Christian perspective.
- Gain knowledge of communication campaigns, media and selling strategies and creative development.
- Learn to collect and analyze data to make strategic marketing decisions.
- Examine the strategies and tools behind using social media, as well as consumer behaviors and factors that influence choice.
- Brand Management
- Retail Management
- Social Media & e-Commerce Strategy